VOLUNTEER MANAGEMENT MASTERCLASS: RETENTION

How to use storytelling to improve volunteer onboarding and retention

Being able to tell the story of your mission and the difference your volunteers make is an essential element of retention.

Webinar Date  Oct 15
LIVE WEBINAR

Empowering Volunteers with Technology: Introducing the Rosterfy Mobile App

Oct 15 @ 10:00 am (BST) - Duration 30 minutes

Introducing the Rosterfy Mobile App - Empowering your volunteer community to get involved in more opportunities and find more ways to support your mission.

Hosted by Martin O'Neill, Head of Marketing for Rosterfy. This live webinar will cover:

  • How a trend towards on-demand services has changed the behaviour of volunteers
  • An introduction to the Mobile App with Rosterfy Senior Technical Business Analyst -
    Jake Geddes
  • How to introduce the Rosterfy Mobile App to your community
Martin and Jake

Featuring insights and strategies from leading volunteer programmes

LESSON 4. RETENTION

How to use storytelling to improve volunteer onboarding and retention

We explore the transformative power of storytelling in volunteer management.

In this session, you’ll learn how to harness the art of storytelling to create a more compelling and effective onboarding experience for your volunteers.

Covered in this session:

  • Fundamentals of storytelling and how they can be applied to volunteer onboarding
  • Practical strategies for crafting narratives
  • How to create a sense of belonging and purpose through shared stories
  • Real-life examples of storytelling to enhance volunteer engagement
ROI_White Paper
STRENGTHEN VOLUNTEER COMMITMENT

Build a better story

Stories inspire us. If you want people to join your cause or event you've got make sure they understand your story, your mission and what it means to be part of your community. Real stories, changed lives, goals reached, and targets achieved are a great way to encourage people to join you.

Volunteer programmes who recruit the most people and keep them coming back week after week all use storytelling to grab the attention of new supporters and build loyalty with their existing team of volunteers.

How to tell your story

Build a theme around your mission and use the stories only you can tell to inspire people to support you.

  • Why people should support you needs to be clear from the very first steps in your application and onboarding process
  • Tell the unique stories of the lives changes or goals reached
  • Communication with your supporters should frequently and consistently tell your story
  • Ensure you continue to use your story in how you reward and recognise volunteers
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First steps

Your mission should be clear from the very first interaction 
Volunteer Screening 1 (1)

Share

Gather the authentic stories from your communities and share them

Storytelling Article

Communicate

Consistency is key, stick to a theme and continue to communicate it 
Rosterfy Volunteer App

Reward

Tie your mission and your story into how you say 'thank you'
CREATE AN ENGAGING EXPERIENCE

How technology can help you tell your story

A modern day volunteer experience is centred around the mission and their part in the community that supports it. It's hard to achieve that when the only interaction the volunteer has is the occasional email asking for help.

Rosterfy helps organisations create engaging landing pages, role offerings, and adds that extra detail that helps them feel part of something special and it's all available on-the-go with our mobile app.

The next-gen volunteer experience 

Gen Z will most likely be a key element of your volunteer community. They are keen to passionately support causes they care about but they have certain requirements you need to meet.

  • Gen Z expects to have instant access to their volunteer profile or shift schedule
  • Younger volunteers expect to be able to apply for shifts in their own time in a flexible way
  • The modern day volunteer expects a quick and frictionless experience when applying to volunteer

All of this can be achieved with the right Volunteer App to support your cause or event. 

Put your story at the fingertips of your supporters.

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Definitive Guide to Successful Volunteer Recruitment
WHITE PAPER

Successful Volunteer Recruitment: The Definitive Guide

Want to better understand how to future proof your volunteer recruitment?

Go beyond simply filling opportunities and build a robust volunteer program by engaging with the next generation of volunteers and ensuring diversity throughout your programme. 

Related content from Rosterfy

Storytelling Article
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Volunteer Management Masterclass Lessons

Masterclass Lesson 1
1. RECRUITMENT

How to create an attention grabbing volunteer programme

Covered in this lesson:

  • Understanding what motivates people to join your programme in particular
  • The reasons why people choose to volunteer
  • Creating a more effective process for volunteer role applications
  • Case Studies from successful volunteer programmes
Go to Lesson
Masterclass lesson 2
2. APPLICATIONS

How to create a more effective 'Volunteer Application Funnel'

Covered in this lesson:

  • How to calculate your volunteer applicant conversion rate
  • How to get more people from 'Interested' to 'Active'
  • Examples from organisations such as British Heart Foundation
  • Resource material and actionable advice throughout the lesson
Go to Lesson
Masterclass Lesson 3
3. SCREENING

Volunteer Screening made Easy: How to Save Hours and Engage Effectively

Covered in this lesson:

  • How to simplify your screening process
  • How to reduce the admin screening creates
  • Best practices for evaluating volunteer applications
  • How technology can help you automate tasks
  • How to foster volunteer loyalty
Go to Lesson
Masterclass 4
4. RETENTION

How to use storytelling to improve volunteer onboarding and retention

Covered in this lesson:

  • Fundamentals of storytelling and how they can be applied to volunteer onboarding
  • Practical strategies for crafting narratives
  • How to create a sense of belonging and purpose through shared stories
  • Real-life examples of storytelling to enhance volunteer engagement
Current Lesson
Masterclass Lesson 5
5. SCHEDULING

Smart Volunteer Scheduling: Grow your Programme. Not your Workload.

Covered in this lesson:

  • How to scale your programme not your workload
  • Proven methods to streamline volunteer scheduling
  • How technology helps you automate manual tasks
  • How London Youth Games has built a strong volunteer community
Go to Lesson
Masterclass Lesson 6
6. RECOGNITION

Beyond a Thank you: How Recognition Drives Volunteer Retention

Covered in this lesson:

  • Why recognition is essential to building a thriving volunteer programme
  • Strategies for implementing reward and recognition initiatives
  • How recognition influences volunteer satisfaction, retention, and advocacy
  • Practical tips for scaling volunteer engagement efforts with limited resources
Go to Lesson