The Australian Mass Participation which generates over 5 billion dollars annually for our economy is crumbling before our very eyes. Without immediate support from The Australian Government we are facing a bleak future for the 3.4 million Australians this industry supports to get active each and every year.

For the upcoming webinar we will be joined by Australian legends of the Mass Participation industry, Robert de Castella, Steve Moneghetti, Benita Willis, Wayne Hickson and the Indigenous Marathon Foundation to make a stand for our struggling community of events in Australia as we seek Government acknowledgment and funding to help save our future.

So far this year our industry has seen over 19,000 events cancelled, 11,000 jobs lost and over 75M charities not able to go ahead. The time for action is now.

This webinar will focus on three key areas of discussion including tourism, jobs and mental health. We will also have time allocated for questions at the end.

Given the media interest in this webinar we do recommend that you send through your questions to in advance.



Event Details

Title: Australian Mass Participation industry facing mass extinction

When: Thursday 12 November

Time: 11am AEDT

Moderator: Chris Robb from Mass Participation World

Presenters: Steve Moneghetti, Wayne Hickson , Benita Willis, , Rob de Castella and James Kaan



Register to Support Our Industry

The rapid onset of the COVID-19 pandemic has caused an immediate and unprecedented impact on the mass participation sports events industry. This has resulted in a historic number of event cancellations and postponements, loss of jobs and subsequent economic impact on the secondary industries that service these events.

The industry comprises thousands of independent event operators and related suppliers, that rely on registrations and corporate sponsorships to facilitate operations, pay employees and produce events. The full effect of the COVID-19 impact has yet to be realised. However long the pandemic continues, bans on mass gatherings (including mass participation sporting events) are likely to stay in effect (for the short to medium term at least).

We welcome every mass participation sporting event organiser, supplier and service provider who supports our industry. AMPSEA has prepared an MOU for the industry which was circulated earlier this week and is seeking commitment from all sectors of the mass participation events industry to formally support this initiative.


The Australian Mass Participation Sporting Events Alliance (AMPSEA) was formed in May 2020 by a group of industry leaders within the event management sector. Our purpose: To find a safe solution to delivering mass participation sporting events in the new landscape of COVID-19.

AMPSEA is developing a strategy to secure financial support from the Government, leading a media campaign to drive awareness for our industry and producing best practise risk mitigation protocols to fast-track mass participation events back to business.